Analysis Configurations
A configuration defines exactly what EYE analyzes and how. Each project can have multiple configurations, allowing you to monitor the same brand across different markets, languages, or product lines.
What Is a Configuration?
A configuration is a complete analysis setup that specifies:
- Which brand to monitor (can differ from the project-level brand)
- Which keywords to analyze
- Which competitors to track
- Which AI platforms to query
- Which language and country to use
Creating a Configuration
Inside your project, click New Configuration and fill in:
| Field | Required | Description | Example |
|---|---|---|---|
| Target brand | Yes | The specific brand/product to monitor | "Acme CRM" |
| Keywords | Yes | Search terms and topics | "CRM for agencies", "best CRM for small teams" |
| Competitors | Yes | Brands to compare against | "HubSpot", "Pipedrive", "Salesforce" |
| AI Platforms | Yes | Which AI models to query | ChatGPT, Claude, Gemini, Perplexity |
| Language | Yes | Language for AI queries | English |
| Country | Yes | Market context | United States |
Configuration Locking
Configurations lock after the first analysis run. This is by design — it ensures data consistency across your time series. If you change keywords or competitors mid-stream, your historical comparisons become meaningless.
If you need different settings:
- Create a new configuration within the same project
- The new configuration starts fresh with its own run history
- Your old configuration's data remains intact
Multiple Configurations
Use multiple configurations to:
| Use Case | Configuration A | Configuration B |
|---|---|---|
| Multi-market | Acme CRM — US, English | Acme CRM — Germany, German |
| Multi-product | Acme CRM (core product) | Acme Analytics (add-on product) |
| Different competitors | vs. HubSpot, Pipedrive | vs. Salesforce, Microsoft Dynamics |
| Platform focus | ChatGPT + Claude only | All 4 platforms |
Configuration vs. Project Brand
The project has a target brand (typically the parent company), and each configuration also has a target brand (the specific product). EYE always uses the configuration's brand for analysis:
- Project brand: "Acme Inc." (parent company)
- Config A brand: "Acme CRM" (product)
- Config B brand: "Acme Analytics" (different product, same company)
This means your dashboard always shows data for the specific product you're monitoring, not the parent company.
Selecting a Configuration
In the dashboard, use the configuration dropdown in the top-right header to switch between configurations. Each configuration has its own independent:
- GSEO Score and metrics
- Competitive analysis
- Run history and trends
- Action Plan